Oso Labioso

The Government of Puerto Rico is committed to empowering parents and guardians to protect children in the digital world. By highlighting the top five cyber dangers and providing practical prevention strategies, the initiative aims to safeguard minors from online threats. The campaign emphasizes the importance of parental controls and open communication to ensure a safe digital environment for children.


Date

May 2024

Role

Art Direction, Web Design, Production

The Challenge

The Government of Puerto Rico is committed to empowering parents and guardians to protect children in the digital world. By highlighting the top five cyber dangers and providing practical prevention strategies, the initiative aims to safeguard minors from online threats. The campaign emphasizes the importance of parental controls and open communication to ensure a safe digital environment for children.

The Insight

Recognizing the risks, the Government of Puerto Rico seeks to empower parents with knowledge and tools to protect their children. By understanding the signs of cyber threats and implementing preventive measures, parents can create a safer online experience for their kids.

The Answer

The initiative outlines five major cyber threats—Inappropriate Content, Grooming, Cyberbullying, Sexting, and Phishing—and provides specific signs and prevention strategies for each. Additionally, it offers practical guides for setting up parental controls on various platforms, including Android, Apple, Facebook, Instagram, and Microsoft, to help parents monitor and manage their children's online activities effectively.

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